Iron SEO 3, ndi pulogalamu yowonjezera ya SEO ya WordPress, ndiye kuti, ndi mapulogalamu omwe amaikidwa pa tsamba la WordPress kuti apititse patsogolo malo ake pazotsatira zakusaka kwachilengedwe (SERP).
Iron SEO 3 ndi chuma chamtengo wapatali kwa eni tsamba la WordPress omwe akufuna kuwonjezera kuchuluka kwa anthu patsamba lawo.
Iron SEO Architecture 3
Zomangamanga za Iron SEO 3 zimaperekedwa zomwe zimapangidwa ndi:
- Iron SEO 3 Core
- Iron SEO 3 Schemes Module
- Kutembenuka
- Zosintha
Iron SEO 3 Core
Iron SEO 3 Core ndiye maziko wamba a WordPress plugin.
Timapeza kuthekera koyika ma metadata opitilira 500 pamasamba onse ndi e-commerce.
Iron SEO 3 core imathandizira UTF-8 ndipo idzagwiranso ntchito ndi ma URL omwe si Achilatini. Mogwirizana ndi Gtranslate, imathandizira kumasulira kwa metadata yopitilira 500, m'zilankhulo zopitilira 100, pa SEO yamawebusayiti azinenero zambiri, komanso malonda amtundu wa e-commerce. Izi zilankhulo zambiri ndizachilengedwe kotero sizimakhudzidwa ndi kutsegula pang'onopang'ono kwa masamba.
Iron SEO 3 Schemes Module
Pulagi iyi imakulitsa zomwe zidalembedwera Iron SEO 3 Core kudzera pa RDF.
RDF, chidule cha Resource Description Framework, ndi chiyankhulo chomwe chimagwiritsidwa ntchito kuyimira metadata yokhazikika. RDF ndi imodzi mwazipilala zitatu za Semantic Web, pamodzi ndi OWL (Web Ontology Language) ndi SKOS (Simple Knowledge Organization System).
RDF imakupatsani mwayi wofotokozera maubale pakati pa zinthu, malingana ndi katundu wodziwika ndi dzina ndi mtengo wake. Mwachitsanzo, RDF itha kugwiritsidwa ntchito pofotokoza chinthu, kupereka zambiri monga dzina, kufotokozera, mtengo, ndi gulu.
RDF ndi chilankhulo chosinthika kwambiri ndipo chitha kugwiritsidwa ntchito kuyimira deta yambiri. Nthawi zambiri amagwiritsidwa ntchito pazinthu zomwe zimafuna kuyanjana pakati pa machitidwe osiyanasiyana, monga kufufuza pa intaneti ndi e-commerce.
Nazi zitsanzo za momwe RDF ingagwiritsire ntchito:
- Fotokozani zomwe zili patsamba. RDF itha kugwiritsidwa ntchito kufotokoza zomwe zili patsamba, monga mitu yamasamba, mawu osakira, ndi mafotokozedwe. Izi zitha kuthandiza osaka kuti amvetsetse zomwe zili patsamba ndikuyika bwino pazotsatira.
- Fotokozani zinthu za kampani ndi ntchito zake. RDF itha kugwiritsidwa ntchito kufotokoza zomwe kampani ikupanga ndi ntchito zake, kupereka zambiri monga dzina, kufotokozera, mtengo, ndi kupezeka. Izi zitha kuthandiza makasitomala kupeza zinthu ndi ntchito zomwe amafunikira mosavuta komanso mwachangu.
- Fotokozani anthu ndi mabungwe. RDF ingagwiritsidwe ntchito kufotokoza anthu ndi mabungwe, kupereka zambiri monga dzina, mutu, adilesi ndi nambala yafoni. Izi zitha kuthandiza anthu kupeza zomwe akufuna mosavuta komanso mwachangu.
Ubwino wa RDF:
- Kusinthasintha: RDF ndi chilankhulo chosinthika kwambiri ndipo chitha kugwiritsidwa ntchito kuyimira deta yambiri.
- Kugwirizana: RDF ndi chilankhulo chokhazikika, kotero chitha kugwiritsidwa ntchito ndi machitidwe osiyanasiyana popanda mavuto.
- Kuchita bwino: RDF ndi chilankhulo chopepuka, chifukwa chake chitha kugwiritsidwa ntchito pamapulogalamu omwe amafunikira magwiridwe antchito apamwamba.
Zoyipa za RDF:
- Zovuta kuphunzira: RDF ikhoza kukhala chilankhulo chovuta kuphunzira, makamaka kwa omwe sadziwa malingaliro ndi semantics.
- Kuvuta: RDF ikhoza kukhala chilankhulo chovuta, chifukwa chake zimakhala zovuta kugwiritsa ntchito kuyimira zovuta.
Kutembenuka
M'dziko la digito, kutembenuka ndi chinthu chochitidwa ndi wogwiritsa ntchito patsamba kapena mu aapp of a brand ndipo zomwe zimabweretsa phindu kwa kampaniyo: ndizofunika kwambiri, chifukwa zimatulutsa zotsatira zenizeni komanso chifukwa zimalola kuti kampeni yotsatsa ya digito iyesedwe.
Zosintha zamasamba
Zosintha zamasamba zitha kukhala zamitundu yosiyanasiyana, kutengera zolinga zabizinesi:
- Kugula chinthu kapena ntchito. Uku ndiye kutembenuka kofala kwambiri patsamba la e-commerce.
- Kulembetsa ntchito. Mwachitsanzo, kulembetsa pulogalamu yokhulupirika kapena kulembetsa.
- Kulemba fomu. Mwachitsanzo, kufunsa zambiri kapena mawu.
- Kuwona tsamba. Mwachitsanzo, tsamba lazogulitsa kapena tsamba lolumikizana.
- Kugawana zomwe zili. Mwachitsanzo, positi yapa social media kapena nkhani ya blog.
Kusintha kwa e-commerce
Kusintha kwa e-commerce nthawi zambiri kumakhala kwachindunji komanso kupindika kuposa komwe kumayambira patsamba lawebusayiti. Zosintha zofala kwambiri pamalonda a e-commerce ndi:
- Aggiungi al carrello. Kutembenukaku kukuwonetsa kuti wogwiritsa ntchitoyo wachita chidwi ndi chinthu kapena ntchito ndikuziwonjezera pangolo yawo.
- kugula. Kutembenukaku kukuwonetsa kuti wogwiritsa ntchito adamaliza kugula ndikulandila chinthu kapena ntchito.
- Kulembetsa. Kutembenukaku kukuwonetsa kuti wogwiritsa ntchito walembetsa patsamba la e-commerce.
- Yankho ku kafukufuku. Kusinthaku kukuwonetsa kuti wogwiritsa ntchito wayankhapo kafukufuku wokhudza zomwe amagula.
Momwe mungawerengere kuchuluka kwa kutembenuka kwanu
Mtengo wotembenuka ndi chizindikiro chofunikira poyezera kupambana kwa tsamba lawebusayiti kapena e-commerce. Kutembenuka kumawerengedwa pogawa chiwerengero cha otembenuka ndi chiwerengero cha alendo apadera.
Mwachitsanzo, ngati tsamba lawebusayiti lidalandira alendo 100 apadera ndipo 5 mwa omwe adagula, otembenuka ndi 5%.
Momwe mungasinthire matembenuzidwe
Kuti muwongolere kusinthika kwatsamba lawebusayiti kapena e-commerce ndikofunikira kukulitsa luso la ogwiritsa ntchito. Izi zikutanthauza kupanga tsambalo kapena pulogalamuyo kukhala yosavuta kugwiritsa ntchito ndikuyenda, komanso kupereka chidziwitso chomveka bwino komanso chachidule.
Nawa maupangiri owongolera kutembenuka:
- Limbikitsani mapangidwe ndi kusavuta kugwiritsa ntchito tsamba lanu kapena pulogalamu yanu.
- Perekani zambiri zomveka bwino komanso zazifupi zazinthu zomwe mumapereka.
- Pangani njira yogulira mwachangu komanso yosavuta.
- Perekani zokonda zanu.
- Gwiritsani ntchito njira zoyenera zotsatsa.
Pokonza zosintha, kampani imatha kukulitsa malonda ndi ndalama.
Zosintha
Webusaiti analytics
Tsamba lawebusayiti ndi gulu la data lomwe limayesa kuchuluka kwa anthu ndikugwiritsa ntchito tsamba lawebusayiti. Deta iyi ingagwiritsidwe ntchito kumvetsetsa momwe ogwiritsa ntchito amalumikizirana ndi tsamba lawebusayiti komanso kuzindikira madera oyenera kusintha.
Ma analytics awebusayiti atha kugwiritsidwa ntchito potembenuza m'njira zingapo, kuphatikiza:
- Yang'anirani kuchuluka kwa otembenuka mtima. Analytics itha kugwiritsidwa ntchito kuyang'anira kuchuluka kwa otembenuka, mwachitsanzo, kuchuluka kwa otembenuka kwa alendo 100 aliwonse apadera. Izi zitha kuthandiza kuzindikira masamba kapena makampeni omwe akusintha kwambiri.
- Dziwani komwe kuli magalimoto. Ma Analytics atha kugwiritsidwa ntchito kuzindikira komwe kumayendera, mwachitsanzo, komwe ogwiritsa ntchito tsambalo amachokera. Izi zitha kuthandizira kuwongolera zothandizira kumayendedwe abwino kwambiri amsewu.
- Yesani zosintha patsamba. Ma Analytics atha kugwiritsidwa ntchito kuyesa kusintha kwa webusayiti, monga kuwonjezera zatsopano kapena kusintha masinthidwe. Izi zitha kuthandiza kuzindikira zosintha zomwe zimathandizira kutembenuka.
Kusanthula kwa e-commerce
Ma analytics a E-commerce ndi seti ya data yomwe imayesa kuchuluka kwa anthu komanso kugwiritsa ntchito tsamba la e-commerce. Deta iyi ingagwiritsidwe ntchito kumvetsetsa momwe ogwiritsa ntchito amalumikizirana ndi tsamba lawebusayiti komanso kuzindikira madera oyenera kusintha.
Ma analytics a E-commerce atha kugwiritsidwa ntchito kutembenuza m'njira zingapo, kuphatikiza:
- Yang'anirani kuchuluka kwa zomwe mwagula. Ma Analytics atha kugwiritsidwa ntchito kuyang'anira kuchuluka kwa kusintha kogula, mwachitsanzo, kuchuluka kwa zomwe zagulidwa kwa alendo 100 aliwonse apadera. Izi zitha kuthandiza kuzindikira masamba kapena makampeni omwe akupanga malonda kwambiri.
- Dziwani zomwe zikugulitsidwa kwambiri. Analytics itha kugwiritsidwa ntchito kuzindikira zinthu zomwe zikugulitsidwa kwambiri. Izi zitha kukuthandizani kukulitsa njira yanu yotsatsira ndi malonda.
- Dziwani mitengo yosiyidwa yamangolo. Ma Analytics angagwiritsidwe ntchito kuzindikira mitengo yosiyidwa yamangolo. Izi zingathandize kuzindikira madera ogula omwe akufunika kuwongolera.
Analytics ndi SEO
Analytics itha kugwiritsidwa ntchito mu SEO m'njira zingapo, kuphatikiza:
- Yang'anirani kuchuluka kwa magalimoto. Analytics itha kugwiritsidwa ntchito kuwunika kuchuluka kwa anthu, mwachitsanzo, kuchuluka kwa magalimoto omwe amachokera kumainjini osakira. Izi zitha kuthandiza kuzindikira masamba kapena mawu osakira omwe akupanga kuchuluka kwa anthu ambiri.
- Dziwani mwayi wopititsa patsogolo SEO. Ma Analytics atha kugwiritsidwa ntchito kuzindikira mwayi wopititsa patsogolo SEO. Izi zitha kuthandiza kukonza kusanja kwa tsamba lanu pazotsatira zakusaka.
- Yesani kusintha kwa SEO. Analytics itha kugwiritsidwa ntchito kuyesa kusintha kwa SEO, monga kukhathamiritsa tsamba kapena kupanga zatsopano. Izi zitha kuthandizira kuzindikira zosintha zomwe zimakweza kuchuluka kwa magalimoto.
Nazi zitsanzo za momwe analytics angagwiritsire ntchito pakusintha ndi SEO:
- Kampani ya e-commerce itha kugwiritsa ntchito analytics kuti izindikire masamba omwe amasintha kwambiri. Masambawa amatha kukonzedwa kuti apititse patsogolo zosintha.
- Kampani ya B2B imatha kugwiritsa ntchito ma analytics kuti izindikire mawu osakira omwe amatulutsa kuchuluka kwambiri. Mawu osakirawa atha kugwiritsidwa ntchito kupanga zinthu zogwira mtima komanso zotsatsa.
- Kampani yofalitsa nkhani ikhoza kugwiritsa ntchito analytics kuti izindikire zomwe zimabweretsa anthu ambiri. Izi zitha kukwezedwa pama social media ndi njira zina zotsatsa.
Pomaliza, ma analytics ndi chida chofunikira kwambiri kwamakampani omwe akuyang'ana kukonza tsamba lawo komanso kampeni yotsatsa. Pogwiritsa ntchito ma analytics moyenera, makampani amatha kumvetsetsa bwino machitidwe a ogwiritsa ntchito ndikuzindikira madera oyenera kusintha.
Zomwe timapereka
Iron SEO 3 ndi pulogalamu yowonjezera ya mawu yomwe imakulitsa SEO ya WordPress Content Management System. Pali mapulagini ambiri a SEO a WordPress ndi ma Content Management Systems monga Drupal kapena Joomla; mapulaginiwa ali ndi mawonekedwe omwe amagulitsidwa kuti agwiritsidwe ntchito mu SEO, kotero kutuluka kwa mapulaginiwa osadalira Content Management System sikungathe kusinthidwa. Mukukhathamiritsa kwa injini zosaka muyenera kumenya mpikisano ndipo ambiri amagwiritsa ntchito mapulagini omwe amakulitsa SEO ya Content Management System ndikudalira kuyenda kwa plugin kuti agonjetse mpikisano. Mu SEO, mukamagula pulogalamu yowonjezera, kutuluka kwa plugin sikungasinthidwe ndipo mumachita maphunziro pa plugin flow, kumene omwe amaphunzira zolembazo ndi mabungwe a intaneti kapena mabungwe ogulitsa malonda kapena ogwira ntchito ku kampani.
Timasintha makonda a SEO, kuyika pulogalamu yowonjezera ya SEO, konzani pulogalamu yowonjezera ya SEO, kuwunika SEO.
Ndi Iron SEO 3 mumakhala ndi nthawi yoyankha mpaka maola 4 ndipo mumagwira ntchito pa SEO maola 24 patsiku, masiku 7 pa sabata, masiku 7 pachaka.
Dziwani zambiri kuchokera ku Iron SEO
Lembetsani kuti mulandire nkhani zaposachedwa ndi imelo.
