Knowledge Graph on multilingual websites
What is the Knowledge Graph on multilingual sites?
A Knowledge Graph (KG) on a multilingual site is a network of structured information that describes the site's content in all available languages. The information includes entities (people, places, things, concepts), relationships between them, and metadata such as language and publication date.
What is the Knowledge Graph for on multilingual sites?
The KG on a multilingual site serves to:
Improve your search:
- It allows users to search for information in all available languages.
- It offers more relevant and accurate search results, taking into account the language and context of the query.
Make navigation easier:
- It allows users to navigate the site more smoothly, regardless of the language they choose.
- Shows relationships between content in different languages.
Personalize the experience:
- It offers users content based on their language preferences and interests.
- It allows you to recommend products or services in different languages.
Increase visibility:
- Improves site indexing in search engines for all languages.
- It offers a better user experience, which can increase time spent on the site and the number of pages visited.
How do you create a multilingual Knowledge Graph?
Creating a multilingual KG requires:
Identify entities:
- Extract entities from all site content in all languages.
- Identify equivalent entities in different languages.
Create relationships:
- Define relationships between entities, taking into account context and language.
- Link equivalent entities in different languages.
Structure the data:
- Use a standard format for structuring your data, such as RDF or JSON-LD.
- Define the properties of entities and the relationships between them.
Integrate the KG with the site:
- Connect the KG to the site's content management system (CMS).
- Publish the KG in a format accessible to search engines.
Tools for creating a multilingual Knowledge Graph:
- Google Product Knowledge Graph: Offers a free service for creating a KG for e-commerce products, available in several languages.
- yext: Information management platform offering a multilingual KG creation and management service.
- Semantic Web Company: Consulting company offering services for the creation of multilingual KGs.
Example of multilingual sites using the Knowledge Graph:
- Wikipedia: The multilingual online encyclopedia uses a KG to link information between different languages.
- Amazon: The e-commerce site offers a KG for its products, available in different languages.
- TripAdvisor: The travel review site offers a KG for its tourist destinations, available in several languages.
Conclusion:
The Knowledge Graph is a valuable tool for multilingual sites that want to improve user experience, increase the visibility and accessibility of their content. Creating a multilingual KG requires an investment of time and resources, but the benefits can be significant.
Iron SEO 3 Module Patterns with multilingual
Iron SEO 3 has different schemes, but only some can be multilingual.
Since multilingual is in collaboration with GTranslate , GTranslate must be compatible with the schema.
Better said, it is possible to have more schemas than the plugin GTranslate required in translations.
Better said, WordPress is not native and multilingual
- with the GTranslate plugin you have your website or e-commerce translated into over 100 languages
- with Iron SEO 3 Schemas Module you potentially have more schemas than the GTranslate plugin is designed to work in translations of over 100 languages.
Online Web Agency is strong in multilingual SEO of websites and e-commerce because it offers more and with more quality.
Custom offer
It all comes from the fact that those who work in SEO use STRUCTURED SCHEMES WITHOUT METADATA.
With Iron SEO 3 Schema Module we want to innovate SEO to beat the competition with the following formula:
(Unstructured schemes with metadata
(Semi structured schemes with metadata
(Structured schemas with metadata))).
Iron SEO 3 Templates Module is a WordPress plugin that extends Iron SEO 3 Core.
Iron SEO 3 Module Schemes uses META SCHEMES that is, structured patterns with metadata.
Competitive advantage
With the same structured data, therefore with the same schemas, Iron SEO 3 Schema Module also offers the over 500 metadata of Iron SEO 3 Core.
The Meta Schema or structured schema with over 500 metadata, offers more compared to schemas (structured data) without metadata.
Iron SEO 3 metadata plays the most important role in SEO, it can be generated automatically or entered manually.
Iron SEO 3 and Iron SEO 3 Module Schemas, fully support UTF-8 and they will work with non-Latin URLs too. In collaboration with Gtranslate, Iron SEO 3 Core and Iron SEO 3 Module Schemes, support translation di over 500 metadata, e of relatives schemas (structured data), in over 100 languages, For the SEO di multilingual websites, and multilingual e-commerce.
It is not just those who are close to us who choose us.
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