Iron SEO 3, ndeye SEO plugin yeWordPress, ndiko kuti, isoftware yakaiswa pawebhusaiti yeWordPress kuti ivandudze nzvimbo yayo mune organic yekutsvaga mhinduro (SERP).
Iron SEO 3 ipfuma inokosha ye WordPress varidzi vewebhusaiti vanoda kuwedzera organic traffic kune yavo webhusaiti.
Iron SEO Architecture 3
Iyo dhizaini yeIron SEO 3 inounzwa iyo inoumbwa ne:
- Iron SEO 3 Core
- Iron SEO 3 Module Matani
- Shanduko
- Analytics
Iron SEO 3 Core
Iron SEO 3 Core ndiyo yakajairwa hwaro hweiyo wordpress plugin.
Isu tinowana mukana wekuisa pamusoro pe500 metadata kune ese mawebhusaiti uye e-commerce.
Iron SEO 3 musimboti inotsigira zvizere UTF-8 uye inotoshanda nevasiri vechiLatin URLs. Mukubatana ne Gtranslate, inotsigira kushandurwa kwemetadata inodarika mazana mashanu, mumitauro inodarika zana, yeSEO yemawebhusaiti emitauro yakawanda, uye e-commerce yemitauro yakawanda. Aya maficha emitauro yakawanda ndeako saka haakanganisike nekunonoka kurodha mapeji ewebhu.
Iron SEO 3 Module Matani
Iyi plugin inowedzera izvo zvakanyorerwa Iron SEO 3 Core kuburikidza neRDF.
R.F.D., acronym yeResource Description Framework, mutauro wemakapu unoshandiswa kumiririra metadata yakarongeka. RDF ndeimwe yembiru nhatu dzeSemantic Web, pamwe chete neOWL (Web Ontology Mutauro) uye SKOS (Simple Knowledge Organisation System).
RDF inokutendera kuti utsanangure hukama pakati pezviwanikwa, maererano nezvivakwa zvinozivikanwa nezita uye nehunhu hwazvo. Semuenzaniso, RDF inogona kushandiswa kutsanangura chigadzirwa, ichipa ruzivo rwakadai sezita, tsananguro, mutengo, uye chikamu.
RDF mutauro unoshanduka uye unogona kushandiswa kumiririra huwandu hwakawanda hwe data. Inowanzoshandiswa mumashandisirwo anoda kudyidzana pakati pemaitiro akasiyana, sekutsvaga kwewebhu uye e-commerce.
Heano mimwe mienzaniso yekuti RDF inogona kushandiswa sei:
- Tsanangura zviri pawebhusaiti. RDF inogona kushandiswa kutsanangura zviri pawebhusaiti, senge mapeji mazita, mazwi akakosha, uye tsananguro. Izvi zvinogona kubatsira injini dzekutsvaga kunzwisisa zvirinani zvewebhusaiti uye kuisa chinzvimbo nemazvo mumibairo yekutsvaga.
- Tsanangura zvigadzirwa nemabasa ekambani. RDF inogona kushandiswa kutsanangura zvigadzirwa zvekambani nemasevhisi, ichipa ruzivo rwakadai sezita, tsananguro, mutengo, uye kuwanikwa. Izvi zvinogona kubatsira vatengi kuwana zvigadzirwa nemasevhisi avanoda zviri nyore uye nekukurumidza.
- Rondedzera vanhu nemasangano. RDF inogona kushandiswa kutsanangura vanhu nemasangano, ichipa ruzivo rwakadai sezita, zita, kero uye nhamba dzerunhare. Izvi zvinogona kubatsira vanhu kuwana ruzivo rwavanoda zviri nyore uye nekukurumidza.
Zvakanakira zveRDF:
- Kuchinjika: RDF mutauro unoshanduka uye unogona kushandiswa kumiririra huwandu hwakawanda hwe data.
- Kudyidzana: RDF mutauro wakamisikidzwa, saka unogona kushandiswa nemasisitimu akasiyana pasina matambudziko.
- Kubudirira: RDF mutauro wakareruka, saka unogona kushandiswa mumashandisirwo anoda kushanda kwepamusoro.
Zvakaipa zve RDF:
- Matambudziko ekudzidza: RDF inogona kuve mutauro wakaoma kudzidza, kunyanya kune avo vasina kujairana nepfungwa uye semantics.
- Kuoma kunzwisisa: RDF inogona kuve mutauro wakaoma, saka zvinogona kunetsa kushandisa kumiririra yakaoma data.
Shanduko
Munyika yedhijitari, shanduko chiito chinoitwa nemushandisi pawebhusaiti kana muapp yemhando uye zvinotungamira kune mukana kune kambani: ivo chinhu chakakosha, zvese nekuti ivo vanoburitsa kongiri mhedzisiro uye nekuti ivo vanobvumira budiriro yemushandirapamwe wekushambadzira wedhijitari kuyerwa.
Webhusaiti shanduko
Kushandurwa kwewebhusaiti kunogona kuve kwemhando dzakasiyana, zvichienderana nezvinangwa zvebhizinesi:
- Kutengwa kwechigadzirwa kana sevhisi. Uku ndiko kushandurwa kwakanyanya kune e-commerce webhusaiti.
- Kunyoresa sevhisi. Semuenzaniso, kusaina kuchirongwa chekuvimbika kana kunyoresa.
- Kuzadza fomu. Semuenzaniso, kukumbira ruzivo kana quote.
- Kuona peji. Semuenzaniso, peji yechigadzirwa kana peji rekuonana.
- Kugovera zvirimo. Semuenzaniso, chinyorwa chesocial media kana chinyorwa cheblog.
E-commerce shanduko
E-commerce shanduko inowanzo nyanya kujeka uye kuyerwa kupfuura iyo yewebhusaiti yechinyakare. Iwo anonyanya kushandurwa e-commerce ndeaya:
- Aggiungi al carrello. Shanduko iyi inoratidza kuti mushandisi aratidza kufarira chigadzirwa kana sevhisi uye akawedzera pangoro yake.
- tenga. Shanduko iyi inoratidza kuti mushandisi akapedza kutenga uye akagamuchira chigadzirwa kana sevhisi.
- Kunyoresa. Shanduko iyi inoratidza kuti mushandisi akasaina kune e-commerce webhusaiti.
- Mhinduro kuongororo. Shanduko iyi inoratidza kuti mushandisi apindura ongororo yezvekutenga kwake.
Maverengero ekutendeuka kwako
Chiyero chekushandura chiratidzo chakakosha chekuyera kubudirira kwewebhusaiti kana e-commerce. Chiyero chekushandura chinoverengerwa nekupatsanura huwandu hweshanduko nenhamba yevashanyi vakasiyana.
Semuenzaniso, kana webhusaiti yakagamuchira zana vashanyi vakasiyana uye vashanu veavo vakatenga, chiyero chekushandura i100%.
Maitiro ekuvandudza shanduko
Kuvandudza shanduko yewebhusaiti kana e-commerce zvakakosha kukwenenzvera ruzivo rwemushandisi. Izvi zvinoreva kuita kuti webhusaiti kana app zvive nyore kushandisa uye kufamba, uye kupa ruzivo rwakajeka uye rwakapfupika.
Heano mamwe matipi ekuvandudza shanduko:
- Kuvandudza dhizaini uye nyore kushandisa webhusaiti yako kana app.
- Ipa ruzivo rwakajeka uye rupfupi nezve zvigadzirwa kana masevhisi aunopa.
- Ita nzira yekutenga nekukurumidza uye nyore.
- Ipa ruzivo rwekutenga iwe pachako.
- Shandisa nzira dzakakodzera dzekutengesa.
Nekuvandudza shanduko, kambani inogona kuwedzera kutengesa uye mari.
Analytics
Webhusaiti analytics
Webhusaiti analytics seti yedata inoyera traffic uye kushandiswa kwewebhusaiti. Iyi data inogona kushandiswa kunzwisisa kuti vashandisi vanodyidzana sei newebhusaiti uye kuona nzvimbo dzekuvandudza.
Webhusaiti analytics inogona kushandiswa kutendeuka munzira dzinoverengeka, kusanganisira:
- Tarisa kutendeuka kwako. Analytics inogona kushandiswa kutarisa mwero wekutendeuka, kureva huwandu hweshanduko kune vese zana vakasiyana vashanyi. Izvi zvinogona kubatsira kuona mapeji kana mishandirapamwe iri kuunza shanduko yakanyanya.
- Ziva kwazvinoita traffic. Analytics inogona kushandiswa kuona kunobva traffic, i.e. kunobva vashandisi vanoshanyira webhusaiti. Izvi zvinogona kubatsira kutungamira zviwanikwa kune anonyanya kushanda traffic masosi.
- Edza shanduko kune webhusaiti. Analytics inogona kushandiswa kuyedza shanduko kuwebhusaiti, sekuwedzera maficha matsva kana kushandura marongero. Izvi zvinogona kubatsira kuona shanduko dzinovandudza shanduko.
Analytics ye e-commerce
E-commerce analytics seti yedata inoyera traffic uye kushandiswa kwee-commerce webhusaiti. Iyi data inogona kushandiswa kunzwisisa kuti vashandisi vanodyidzana sei newebhusaiti uye kuona nzvimbo dzekuvandudza.
E-commerce analytics inogona kushandiswa kutendeuka munzira dzinoverengeka, kusanganisira:
- Tarisa mutengo wekushandurwa kwekutenga kwako. Analytics inogona kushandiswa kutarisa mwero wekushandurwa kwekutenga, kureva nhamba yekutenga kune vashanyi zana vakasiyana. Izvi zvinogona kubatsira kuona mapeji kana mishandirapamwe iri kugadzira zvakanyanya kutengesa.
- Ziva zvigadzirwa zvinotengeswa zvakanyanya. Analytics inogona kushandiswa kuona zvigadzirwa zvinotengeswa zvakanyanya. Izvi zvinogona kubatsira kukwidziridza yako yekushambadzira uye yekutengesa zano.
- Ziva mitengo yekusiya ngoro. Analytics inogona kushandiswa kuona mitengo yekusiya ngoro. Izvi zvinogona kubatsira kuona nzvimbo dzekutenga dzinoda kuvandudzwa.
Analytics uye SEO
Analytics inogona kushandiswa muSEO munzira dzinoverengeka, kusanganisira:
- Monitor organic traffic. Analytics inogona kushandiswa kutarisa organic traffic, i.e. traffic inouya kubva kune yekutsvaga injini. Izvi zvinogona kubatsira kuona mapeji kana mazwi akakosha ari kugadzira yakanyanya organic traffic.
- Ziva mikana yekuvandudza SEO. Analytics inogona kushandiswa kuona mikana yekuvandudza SEO. Izvi zvinogona kubatsira kukwenenzvera nzvimbo yewebhusaiti yako mumibairo yekutsvaga.
- Edza SEO shanduko. Analytics inogona kushandiswa kuyedza SEO shanduko, sekugadzirisa peji kana kugadzira zvitsva zvemukati. Izvi zvinogona kubatsira kuona shanduko dzinovandudza organic traffic.
Heano mimwe mienzaniso chaiyo yekuti analytics inogona kushandiswa sei kushandurwa uye SEO:
- Kambani ye e-commerce inogona kushandisa analytics kuona mapeji anoburitsa yakanyanya kupinduka. Aya mapeji anogona kubva agadziridzwa kuti awedzere kunatsiridza shanduko.
- Kambani yeB2B inogona kushandisa analytics kuona mazwi makuru anoburitsa yakanyanya organic traffic. Aya mazwi akakosha anogona kuzoshandiswa kugadzira zvimwe zvinobudirira zvemukati uye mishandirapamwe yekushambadzira.
- Kambani yenhau inogona kushandisa analytics kuona zvirimo zvinoburitsa traffic yakawanda. Izvi zvemukati zvinokwanisa kusimudzirwa pasocial media uye mamwe chiteshi chekushambadzira.
Mukupedzisa, analytics chishandiso chakakosha kumakambani ari kutsvaga kuvandudza webhusaiti yavo uye mishandirapamwe yekushambadzira. Nekushandisa analytics nemazvo, makambani anogona kunzwisisa zviri nani maitiro evashandisi uye kuona nzvimbo dzekuvandudza.
Zvatinopa
Iron SEO 3 ndeye wordpress plugin inowedzera iyo SEO yeWordPress Content Management System. Kune akawanda SEO plugins kune ese WordPress uye mamwe Content Management Systems akadai seDrupal kana Joomla; mapulagi aya ane ficha yaanotengeswa kuti ashandiswe muSEO, saka kuyerera kweaya mapulagi akazvimiririra kubva kune Content Management System hakugadzirike. Mukutsvaga injini yekugadzirisa iwe unofanirwa kurova makwikwi uye vazhinji vanoshandisa mapulagi anowedzera SEO ye Content Management System uye vanovimba nekuyerera kwe plugin kurova makwikwi. MuSEO, paunotenga plugin, iyo plugin inoyerera haigone kuchinjwa uye iwe unoita kurovedza pa plugin kuyerera, uko avo vanodzidza zvinyorwa vari webhu masangano kana webhu kushambadzira masangano kana vashandi vekambani.
Isu tinogadzirisa iyo SEO kuyerera, isa SEO plugin, gadzira iyo SEO plugin, tarisa SEO.
NeIron SEO 3 une nguva yekupindura inosvika maawa mana uye unoshanda paSEO maawa makumi maviri nemana pazuva, mazuva manomwe pasvondo, mazuva 4 pagore.
Tsvaga zvimwe kubva Iron SEO
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